Lead Prioritization 101: A Proven Strategy to Close More Deals, Faster
Did you know that only 27% of leads are actually sales-ready when they first enter your funnel? (Source: MarketingSherpa) That means the majority of leads need careful nurturing before they convert — yet too many marketing and sales teams waste time chasing unqualified prospects. To drive real revenue growth, you need to focus on the […]
How Multi-Source Intent Data Helps Identify and Engage High-Value Leads
Buyers conduct extensive independent research, with 80% of the decision-making process completed before they engage with a sales representative. For businesses looking to connect with these buyers at the right time, intent data offers a powerful solution. Multi-source intent data, in particular, provides a comprehensive, accurate view of buyer behavior, enabling businesses to refine […]
Top 10 Buyer Intent Providers in 2025
Buyer intent data has become a critical tool for identifying prospects and closing deals faster. Intent data provides insights into a potential customer’s readiness to buy, helping businesses prioritize leads and target their efforts more effectively. While many intent data providers offer specialized services, only one integrates 1st, 2nd, and 3rd party intent data into […]
Top 55 Buyer Intent Data Statistics
Intent data is revolutionizing how businesses approach lead generation, sales, and marketing. By identifying in-market buyers and enabling personalized outreach, intent data provides actionable insights that lead to measurable results. Below, we’ve compiled 55 compelling intent data statistics to demonstrate its transformative power and underline why it’s a critical component of modern business strategies. […]
20 Intent Signals You Should Be Tracking to Understand Buyer Behavior
Understanding the signals that drive buyer intent is crucial for building an effective sales and marketing strategy. Intent data helps businesses engage with potential buyers at the right time by capturing signals that reveal a prospect's interest. But not all intent data is created equal. Multi-source intent data pulls insights from a variety of signals […]
Introducing Lead Onion’s New Buyer Analysis Tool
We’re thrilled to announce the launch of our latest innovation: the Buyer Analysis Tool! Designed to revolutionize the way you discover sales opportunities, this powerful tool delivers 14 days worth of intent data from accounts actively searching for your products or services. Say goodbye to the endless search for qualified leads and hello to faster, smarter prospecting. […]
How Lead Onion’s Multi-Source Intent Data Drives Smarter Sales and Marketing Strategies
Staying ahead of the competition means connecting with buyers at the right time with the right message. But how do you identify these ready-to-buy prospects before your competitors do? The answer lies in Lead Onion’s multi-source intent data, which empowers your sales and marketing teams to unlock hidden opportunities, drive smarter strategies, and deliver results […]
Stand Out with Intent: 3 Powerful Tactics to Personalize Your Outreach
Today, every brand is competing for the attention of potential buyers. It’s easy for outreach to get lost in the noise, making personalization not just a benefit but a necessity for standing out. This is where intent data comes into play. Intent data reveals insights into which companies are actively researching solutions like yours, enabling you […]
2nd Party Buyer Intent Data Explained
Understanding buyer behavior is crucial for successful outreach and engagement. Buyer intent data provides valuable insights into what potential customers are researching, their level of interest in specific solutions, and how close they are to making a purchasing decision. However, not all intent data is created equal – there are key differences between 1st, 2nd, […]
What is Research Surge? The Ultimate Intent Signals to Drive Sales Success
The difference between closing a deal and losing out to a competitor often comes down to one thing: timing. Imagine if your sales team could engage with potential buyers precisely when they’re ready to make a purchase. With our new Research Surge feature, this isn’t just a possibility—it’s your new reality. Introducing Research Surge: […]