Intent Data Unleashed: A Proven Blueprint to Turbocharge Your Success
Unleash the Power of Intent Data: A Game-Changer for Marketers and Sales Pros! In the ever-evolving landscape of B2B marketing, intent data has emerged as a potent force, capable of transforming how organizations engage with their audience. Yet, despite its potential, many marketers find themselves struggling to harness the full power of this goldmine of […]
3 Ways Marketers Can Use Buyer Intent Data To Inform Their Strategies
The digital marketing landscape is changing rapidly and as a marketer, it's essential to stay ahead of the curve and keep an eye out for the latest trends. In this blog, we'll look at how marketers can use Intent Data to inform their strategies and stay one step ahead of their competitors. Intent Data helps […]
How does Intent Data work for Niche Industries?
Our industry is niche. How will Intent Data work for us? Intent data is certainly making waves in the B2B space. Specialists across the globe have said that Intent Data and 'being informed by data' is a necessity in this world of constant digital transformation. Keeping up with trends is much more difficult than ever […]
Intent Data is More than a Marketing and Sales Tool
Why Intent Data is more than a Marketing and Sales Tool Intent data has embedded itself as a core sales and marketing tool. According to Gartner, 70% of companies will be using intent data by 2022. But despite the adoption of Intent data, the use cases are still only scratching the surface. Most marketing teams […]
Unlock the 10 Secrets to Buyer Intent Marketing
The B2B marketing and sales world is ever-transforming and evolving. Which was once driven by inbound marketing and a one size fits all sales strategy, is now the survival of the fittest and requires a more thorough and personalized approach. If you don’t up your game to get in front of the right prospects, at […]
How to Use Intent Data to Drive Demand
The impact of data on-demand generation has increased significantly over the past 5 years. 94% of marketers surveyed by Ascend2 said that the performance of a demand generation programme is improved by a Data-Driven Strategy. Savvy Marketers are now making data a pivotal part of their overall Marketing Strategy. But not all data is created […]
The Truths and Myths of B2B Intent Data
Over 90% of B2B marketers surveyed by Ascend2 reported seeing success from their use of Intent Data. Yet only 28% of Marketers say they have an Intent Data Strategy in place. In our previous blog, we talked about the Value of Buyer Intent Data in 2022 and how savvy Sales Execs are leveraging Intent Data […]
The Value of Buyer Intent Data in 2022
By Jack Jones, Inside Sales Specialist. New year, new targets – right? A new year also brings with it fresh motivation and focus. Like me, you’re probably back from the break fully recharged and keen to start hitting targets fast. As an inside sales team in the data insights space, we speak to clients and […]
The 6 Types of Data You Need for Lead Generation
To remain competitive in the modern B2B sales landscape, you must harness the power of data. Your prospects leave behind digital footprints every time they interact with a brand which when combined, can help you create a precise customer profile. Here are the 6 types of data you should collect for successful B2B sales and […]
How to Accelerate Prospecting with Buyer Intent Data
Every business wants to accelerate the prospecting process and increase its conversion rate. Trawling through a long database of potential leads and manually qualifying them is not only daunting but also time-consuming. Wouldn’t it be easier if you could just automate the process and generate a list of hot leads that are ready to be […]