How to Master Cold Call Prep

Cold calling is a crucial aspect of the sales process that requires preparation, confidence, and a deep understanding of your target audience. According to a report by The Rain Group, 82% of buyers accept meetings with salespeople who have contacted them cold. However, only 28% of salespeople are successful in their cold outreach efforts. The […]

How Do Cadences Work for Sales Teams?

Regardless of the number of qualified leads flowing into your sales pipeline, if you don’t have strategic outreach mapped for your sales team to get ready to pounce on your sales opportunities, then the chances of achieving repeatable results at scale are reduced. Let’s set the scene, you’re working in sales with 100 leads to […]