Sales teams waste too much time chasing the wrong leads – prospects who aren’t ready to buy or don’t fit their ideal customer profile. Traditional prospecting is slow, inefficient, and full of guesswork. In fact, it's estimated that only 10% of companies are actively in-market to buy at any given
In B2B sales and marketing, timing is everything. While intent data provides a window into your prospects’ behaviours and interests, intent data spikes reveal when those prospects are most likely to take action. These are sudden increases in engagement signals, such as website visits, content downloads, or keyword searches. The
Staying ahead of your competition means keeping your strategies fresh, effective, and data-driven. Sales sequences are no longer just about touchpoints – they're about creating meaningful, timely, and personalized interactions that convert. Here are the top five sales sequences to elevate your outreach and boost your results in 2025. 1.
Buyer intent data has become a critical tool for identifying prospects and closing deals faster. Intent data provides insights into a potential customer’s readiness to buy, helping businesses prioritize leads and target their efforts more effectively. While many intent data providers offer specialized services, only one integrates 1st, 2nd, and
Intent data is a crucial tool for businesses looking to identify the behaviors, interests, and priorities of prospects, enabling engagement at the right moment with the right message. However, relying on a single source of intent data often leads to incomplete insights and missed opportunities. That’s where layering intent data
Every lead is valuable, but not all leads are created equal. Some prospects are just starting to research solutions, while others are ready to make a purchase. The challenge for businesses is figuring out which leads to prioritize and how to engage them effectively. This is where intent intensity comes in.
Intent data is revolutionizing how businesses approach lead generation, sales, and marketing. By identifying in-market buyers and enabling personalized outreach, intent data provides actionable insights that lead to measurable results. Below, we’ve compiled 55 compelling intent data statistics to demonstrate its transformative power and underline why it’s a critical component
Understanding the signals that drive buyer intent is crucial for building an effective sales and marketing strategy. Intent data helps businesses engage with potential buyers at the right time by capturing signals that reveal a prospect's interest. But not all intent data is created equal. Multi-source intent data pulls insights
We’re thrilled to announce the launch of our latest innovation: the Buyer Analysis Tool! Designed to revolutionize the way you discover sales opportunities, this powerful tool delivers 14 days worth of intent data from accounts actively searching for your products or services. Say goodbye to the endless search for qualified leads and
Staying ahead of the competition means connecting with buyers at the right time with the right message. But how do you identify these ready-to-buy prospects before your competitors do? The answer lies in Lead Onion’s multi-source intent data, which empowers your sales and marketing teams to unlock hidden opportunities, drive
